June 30 2017
The clothing market in China is one of the most important markets in the country and it holds huge growth potential. A large population with increasing per capita clothing consumption provides a lucrative business environment for both domestic and international brands. In addition, the increasing demand for, and availability of, international brands among the fashion hungry younger generations of China has resulted in higher spending on clothing. Clothing consumption per capita is expected to grow at a CAGR of 9.2% over the next five years.
Scope
- The clothing market in China is considered the world’s largest fashion market
- A rising middle class with increased disposable income and altering lifestyles are driving retail demand and retailer’s expansion plans in tier lll and tier lV cities will drive further growth
- Women’s wear constitutes over half of spending in the Chinese clothing market and women’s footwear segment is expected to be the most lucrative one
- Online spend in clothing and footwear is expected to maintain a strong CAGR of 23.93% and 26.92% over the forecast period
Content of the Report
- Introduction
- Executive Summary & Outlook
- Market Context
- Chinese Shoppers
- Doing business in China
- Retail – Product Sectors
- Appendix
Key benefits of buying this profile include:
Gain a comprehensive knowledge on clothing and footwear sector in the China retail market and develop a competitive advantage from the start of your supply chain
Investigate current and forecast behaviour trends in clothing and footwear category to identify the best opportunities to exploit
Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior
Understand the fastest growing categories including menswear, womenswear, childrenswear, men’s footwear, women’s footwear and children’s footwear in the market, with insights on performance across key channels from 2010, with forecasts until 2020
Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the clothing and footwear market
Analysis of key international and domestic players operating in the clothing and footwear market – including store counts and revenues that give you a competitive edge – identify opportunities to improve your market share
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