June 8, 2017
“TrendSights Analysis: Weight Management” looks at addressing the evolving needs of weight-conscious consumers.
Widespread media coverage of the high and growing prevalence of overweight/obese individuals globally has heightened awareness of weight management. Consumers generally believe in, and aspire towards, the notion of an “ideal weight,” and as such many are taking their personal wellbeing into their own hands by using products that help address their weight concerns.
Consumer Insights
- Globally over 80% of consumers are actively trying to manage their weight, whether trying to lose, gain, or maintain.
- Women are more weight-conscious than men and more likely to alter their food habits. Exercise is a more common weight-loss approach among men.
- Consumers are most likely to attribute to sugar to weight gain, compared to other key food groups such as fats and carbs.
Content of the Report
- Trend Snapshot
- What is Weight Management?
- Why is Weight Management important?
- Who is driving Weight Management?
- How can Weight Management be capitalized on?
- What Next in Weight Management?
- Appendix.
Key benefits of buying this profile include:
- Gain insight into the different routes through which products can align with consumers’ time scarcity – formulation, packaging,, and formats.
- Compare the presence of this trend in each industry across the FMCG space, and learn what the key opportunities are.
- Identify the innovation implications of Time Scarcity for your sector
About GlobalData
GlobalData is a leading provider of global business intelligence including market, competitor, and product and customer information. It provides in-depth research, analysis, data and forecasts through a range of interactive online databases, reports and management briefings. GlobalData has a large team of experienced research and analysis, consulting, and marketing experts. It has a global presence, including key offices in the US, Europe and Asia. The group has over 50 years of experience of delivering market intelligence data and analysis and a highly experienced senior management team.
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